You can see that some use mostly video, some use mostly words, and some use a healthy mixture of both.
Either way, copywriting is required to tell a story, captivate the visitor, and convert them.
There is no one-size-fits-all, perfect cookie-cutter strategy for creating a great message and a high-converting sales page.
Remember the fundamentals.
Get the right people’s attention > do what they need to move forward.
Which is your favorite, why?
Email me 🙂
“I sometimes even print the emails out so I can read them, again and again, to remind myself of what’s most important, before I get lost in the abyss that is online entrepreneurial advice.”
– Liz (subscriber)